Imagine if some of your everyday tasks started to take only minutes to complete instead of hours.

Artificial Intelligence has the power to do just this, as machine language tools revolutionize everyday workflows for small businesses.

In this episode of Expert Connexions, Julie Holton interviews our own Dave Smith from Amplify Labs AI. From content creation to customer interaction, Dave shares practical examples tailored to small business operations. Discover how ChatGPT can amplify your marketing efforts, streamline your workflows, and enhance customer engagement.

Watch the episode below or read on for’s summary of the concepts discussed.

In today’s fast-paced business landscape, harnessing the capabilities of artificial intelligence (AI) can provide a significant edge. One standout AI tool that’s been gaining attention among entrepreneurs and business enthusiasts is ChatGPT. In a recent episode of *Expert Connexions*, co-hosted by Julie Holton, Co-Founder and COO/CMO of mConnexions, and Dave Smith, CEO of Amplify Labs AI, a compelling demonstration showcased how small businesses can leverage ChatGPT to streamline operations, improve efficiency, and drive growth.

The episode kicked off by delving into the essence of AI for businesses. Dave Smith, an AI expert from Amplify Labs AI, joined Julie Holton to explore the potential of ChatGPT and share insights on how it can help small businesses thrive.

Unpacking the AI Basics

Before diving into the nuts and bolts of ChatGPT, Julie and Dave set the stage by discussing the broader landscape of AI for businesses. They addressed the common questions that often arise: What does AI for businesses entail? How can businesses effectively integrate AI into their operations?

The duo acknowledged the buzz around becoming more efficient and creating better workflows. Dave’s expertise shed light on how businesses can harness AI’s power to achieve these goals. This sets the stage for a deep dive into ChatGPT’s capabilities and applications.

The Power of Customization

A fundamental aspect of utilizing ChatGPT lies in its customization for each business. Julie and Dave underscored the importance of adapting AI tools to suit the unique needs and objectives of a business. Dave emphasized that customization can make AI feel like a “superhuman” tool, allowing businesses to amplify their efforts.

Real-Life Applications: Brainstorming and Content Creation

The episode featured real-life examples of how ChatGPT can be used effectively. Dave demonstrated how he turned to ChatGPT for brainstorming during an interview preparation. He explained how ChatGPT helps generate ideas and content, such as blog posts, social media posts, and promotional emails. The AI’s responses were not only accurate but also showcased different angles and approaches, highlighting its versatility.

Elevating Marketing Efforts

Julie shared her experience with using ChatGPT to enhance marketing efforts. She noted that ChatGPT’s responses often provided a fresh perspective, making marketing content more engaging and impactful. By giving prompts related to specific marketing goals, businesses can derive AI-generated content that aligns with their objectives.

Tailoring AI for Events and Interviews

The episode highlighted how ChatGPT can assist in event planning and content creation for interviews. Dave detailed how ChatGPT can generate questions for panel discussions or interviews, providing insights into areas of expertise and crafting compelling interview agendas. The AI’s ability to adapt to different prompts and contexts was particularly impressive.


The Expert Connexions episode showcased the transformative potential of ChatGPT for small businesses. The conversation between Julie Holton and Dave Smith offered valuable insights into how AI can be harnessed to optimize workflows, enhance marketing efforts, and facilitate event planning. As the business world continues to evolve, tools like ChatGPT are proving to be game-changers, empowering businesses to innovate and achieve their goals in new and efficient ways.

In the era of AI-driven business solutions, the episode serves as a reminder that staying up-to-date with technological advancements is essential for businesses aiming to remain competitive and relevant in today’s dynamic landscape.